Interior design: Laboratorul de Arhitectură, www.laboratorul.ro
Architects: Radu Bubulete
Type: open space, public space, gallery
Surface: 110 sqm
Execution year: 2012
Philips loves art and innovation. The desire to create a space where the two worlds could meet was a natural step. The result: a different kind of showroom where people could experience Philips and art was born. The “Innovation Arts & Design Center” found its place right in the heart of the nature in Herăstrău, the capital’s most famous park.
The mix of ideas from both teams, Laboratorul de Arhitectură and Philips, resulted an innovative, friendly and modern space, well illuminated and with a clean concept, all dressed up in white: the first art and technology center in Romania.
The art center is a space where art exhibitions and Philips gadgets would melt into a love affair, both benefiting of full exposure. The focus had to be on both art pieces and Philips gadgets, therefore the space was dressed in white, being highlighted by the RGB led system for a chameleonic and playful touch.